Episode 3: Enhancing Marketing and Service functions with Robust CRM Infrastructure
Welcome back! In this episode, we explore the dynamic relationship between marketing and service within a portfolio company. Today, we delve into how a robust CRM infrastructure can enhance both marketing and service functions, driving efficiency and fostering growth.
Join us as we uncover strategies, insights, and real-world examples of how integrating marketing and service through powerful CRM systems can lead to remarkable business success.
Guest
Padmanabha Rao K V (Paddy)
Senior Principal, Transformation
Host
Vishal Reddy
Director of Strategy
Other Episodes
Episode 1: Private Equity from the Lens of a Technology Service Provider
Join Vishal Reddy, Director of Strategy, as he interviews Padmanabha Rao KV, Senior Principal of the Private Equity Practice at CRMIT.
Episode 4: The Future of Private Equity: Leveraging AI, Data, and ML for Smarter Decision-Making with CRMIT
Join us as we reveal the role of AI in decision-making & how a robust CRM technology boosts operational efficiencies and the value offered by Application Success Value Plan (ASVP) services during M&A.
2, true, false, Enabling Agile Decision Making, false, ASVP is a comprehensive success plan& to streamline your business processes& minimize decision-making bottlenecks& and respond rapidly to new updates and changes.^, Back, Continue
3, false, false, asvp Unique Value Proposition, false, Agility and Adaptability^Continuous Improvement^Strategic Platform Alignment^Maximizing ROI^Data Security Priority^Comprehensive/Dynamic^, Back, Next
4, true, true, Good choice! Explore our plans to find the perfect fit for your needs., false, buildImageCard, Back, Continue
5, false, false, asvp Complements Salesforce Success Plans, false, Maximize Salesforce potential and achieve better results^Get full value of the platform’s extendibility^Fast implementation with higher ROI from Salesforce^Get customizable app functionality^Accelerate your time-to-value^, Back, Next
3, true, IN, https://www.crmit.com/wp-content/uploads/2022/08/mickey-bedi.jpg, Mickey Bedi, Vice President & Geo Leader of India, mickey.bedi@crmit.com